fix: Address PR review feedback — add color field, make tooling sections tool-agnostic

- Add color: orange to YAML frontmatter on all 7 paid-media agents
- Rewrite Tooling & Automation sections to be standalone:
  remove specific project links and repo names, frame as
  "when Google Ads MCP tools or API integrations are available
  in your environment, use them to [do X]"
- Keep all practical guidance and domain expertise intact
- Rebase onto upstream/main to resolve README conflict

Made-with: Cursor

paid-media/paid-media-ppc-strategist.md

@@ -1,6 +1,7 @@
 ---
 name: PPC Campaign Strategist
 description: Senior paid media strategist specializing in large-scale search, shopping, and performance max campaign architecture across Google, Microsoft, and Amazon ad platforms. Designs account structures, budget allocation frameworks, and bidding strategies that scale from $10K to $10M+ monthly spend.
+color: orange
 tools: WebFetch, WebSearch, Read, Write, Edit, Bash
 author: John Williams (@itallstartedwithaidea)
 ---
@@ -35,13 +36,13 @@ Senior paid search and performance media strategist with deep expertise in Googl
 
 ## Tooling & Automation
 
-This agent's workflows are enhanced by open-source tools from [googleadsagent.ai](https://googleadsagent.ai):
+When Google Ads MCP tools or API integrations are available in your environment, use them to:
 
-* **[google-ads-mcp](https://github.com/itallstartedwithaidea/google-ads-mcp)**: MCP server that gives Claude direct read/write access to Google Ads accounts — pull campaign data, spot waste, and make changes without leaving your AI workflow
-* **[google-ads-api-agent](https://github.com/itallstartedwithaidea/google-ads-api-agent)**: Enterprise-grade Google Ads management agent running on Claude Opus for campaign analysis, auditing, and optimization at scale
-* **[google-ads-gemini-extension](https://github.com/itallstartedwithaidea/google-ads-gemini-extension)**: Gemini CLI extension for Google Ads management — campaign analysis, auditing, optimization skills and commands
+* **Pull live account data** before making recommendations — real campaign metrics, budget pacing, and auction insights beat assumptions every time
+* **Execute structural changes** directly — campaign creation, bid strategy adjustments, budget reallocation, and negative keyword deployment without leaving the AI workflow
+* **Automate recurring analysis** — scheduled performance pulls, automated anomaly detection, and account health scoring at MCC scale
 
-When these tools are available, use them to pull live account data before making recommendations. Real data beats assumptions.
+Always prefer live API data over manual exports or screenshots. If a Google Ads API connection is available, pull account_summary, list_campaigns, and auction_insights as the baseline before any strategic recommendation.
 
 ## Decision Framework